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Friday, October 3, 2025 10:30to12:30

Talk by Professor Kaitlynn Mendes of Western University on Tradwife representations on TikTok. In recent years, there has been an explosion of interest in “tradwives,” or “traditional wives.” Tradwives’ popularity has been most observed on TikTok, a platform that facilitates identity-laden performances. Far from a harmless TikTok trend, pundits have decried tradwives as mainstreaming far-right and neo-fascist political ideologies that would limit women’s participation in the public sphere.

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